📫 Goals, Audience & Possibility – Weekend Words #006

Welcome back to Slightly Smarter’s Weekend Words, where we highlight three new quotes from this past week’s Book Spotlights — enough to reinforce the essential ideas.

"Acute focus, open sharing, exacting measurement, a license to shoot for the moon—these are the hallmarks of modern goal science.”

— John Doerr, Measure What Matters

Read more in Monday’s Book Spotlight

"Identify your smallest viable audience and create work they can't ignore.”

— Seth Godin, This Is Strategy

Read more in Wednesday’s Book Spotlight

"In the measurement world, you set a goal and strive for it. In the universe of possibility, you set the context and let life unfold."

— Rosamund Stone Zander & Benjamin Zander, The Art of Possibility

Read more in Friday’s Book Spotlight