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Shoe Dog
A Memoir by the Creator of Nike by Phil Knight
The cowards never started and the weak died along the way. That leaves us, ladies and gentlemen. Us.

Do you ever feel like your personal or professional goals are just out of reach?
In Shoe Dog, Phil Knight shares his journey from selling shoes out of his car to building Nike into a global powerhouse. This memoir offers an unfiltered look at the challenges and triumphs of pursuing one's passion, providing invaluable lessons for anyone striving to achieve their dreams.

SMARTEST TAKEAWAYS
Embracing the Swoosh Mindset
1️⃣ Lace Up and Leap: Phil Knight's journey exemplifies the power of embracing calculated risks. His decision to import Japanese running shoes laid the foundation for Nike's global success.
2️⃣ The Dream Team: Knight surrounded himself with passionate individuals who shared his vision. This collective dedication and diverse expertise were pivotal in overcoming challenges and driving innovation.
3️⃣ Just Keep Running: Nike's story underscores the importance of perseverance. Despite numerous setbacks, Knight's relentless pursuit of his goals highlights that resilience is key to achieving long-term success.
INSIGHTFUL EXAMPLE
The Waffle Iron That Revolutionized Running Shoes
In 1971, Nike co-founder Bill Bowerman sought a new shoe sole to enhance traction and speed for runners. During breakfast, he noticed the waffle iron's grid pattern and envisioned its potential for shoe soles.
Bowerman poured liquid urethane into the waffle iron, creating a prototype sole with improved grip and lighter weight. This led to the development of the Nike Waffle Trainer in 1974, revolutionizing athletic footwear and propelling Nike to prominence.
BOOK FACTS
Shoe Dog
First Published: April 26, 2016
Print length: 400 pages
Listening length: 13:21
Ratings: 4.7 Amazon, 4.5 Goodreads
Experience the innovation and quality that propelled Nike's success by exploring their products on Amazon. Find the perfect gear to support your fitness journey or elevate your everyday style.


WORTH WATCHING
Phil Knight’s Secret to Success
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