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Million Dollar Weekend
The Surprisingly Simple Way to Launch a 7-Figure Business in 48 Hours by Noah Kagan with Tahl Raz
What if you could make a million dollars in just one weekend?
In Million Dollar Weekend, Noah Kagan shares his secrets for creating high-revenue businesses in short bursts of intense focus.
Kagan outlines the steps to build, launch, and scale a product quickly, showing that with the right strategy, anyone can achieve remarkable results in a matter of days.
This book was also hand-picked by our friend Alex & Books who reads 2+ books a week.
If you want to develop strong reading habits, become a more productive reader, or just rekindle your love for reading, check out Alex’s course: The Art of Reading!
SMARTEST TAKEAWAYS
Three Steps to Launch a Business
1️⃣ Idea Validation First: Before diving in, Kagan emphasizes testing your idea. Run surveys, share your concept with potential customers, and gauge interest. He explains that validation saves time and helps ensure that you’re building something people actually want.
2️⃣ Launch Before It’s Perfect: Speed matters. Kagan advises getting your product out quickly, even if it’s not polished. Perfectionism slows you down, but an early launch lets you learn from real feedback, which is essential for improving and scaling.
3️⃣ Leverage Your Network: Kagan highlights the importance of reaching out to friends, family, and acquaintances who can help spread the word. Your network can provide the first wave of customers and advocates, giving your product momentum from day one.
INSIGHTFUL EXAMPLE
The “Good Enough” Product Launch
Kagan recounts his experience launching a simple digital product over a weekend with minimal resources. He focused on validating demand first, then launched a “good enough” version to collect feedback. The product wasn’t perfect, but real-world insights helped him refine it while making sales. This example demonstrates that quick, action-oriented launches can reveal critical feedback and drive growth faster than waiting for perfection.
A QUOTE TO REMEMBER
How to Validate Your Idea
“The best way to validate your idea isn’t by thinking about it; it’s by getting people to pay for it.”
BOOK FACTS
Million Dollar Weekend
Publication date: January 30, 2024
Print length: 240 pages
Listening length: 4:33
Ratings: 4.8 Amazon, 4.2 Goodreads
WHY ALEX SELECTED THE BOOK
Million Dollar Weekend: No Experience Needed
“Think of this book as the updated version of The 4-Hour Workweek. It will teach you how to start and grow a business even if you have no entrepreneurship experience. And Noah’s the perfect person to teach you—he’s launched 7 different $1M+ businesses. He’s also helped thousands of people start their first business; read this book to learn his proven framework.” — Alex & Books
Want to build a reading habit?
Step up your game with The Art of Reading and learn to:
Avoid distractions and focus on your book for hours
Improve information retention–remember what you read
Effectively take notes in print books, ebooks, and audiobooks
Develop a consistent reading habit that allows you to read 25-50+ books a year
500+ people have already taken his course and it’s been recommended by bestselling authors such as Morgan Housel and Tiago Forte.
WHAT’S MAKING US SMARTER
Top Picks for November
NOAN: The ultimate business partner of entrepreneurs. Try NOAN for free.
Kindle: The next chapter in reading and writing. Find the right Kindle for you.
OFFSITE: Host your next event at OFFSITE, NYC’s most evocative corporate meeting venue.
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